Legacy
Digital Ads
Legacy Traditional Schools is well known in Arizona for being a reliable charter school network, and most of the reputation is due to our advertising. Digital Ads are our main communicator to new families, and here are a few ad campaigns we’ve launched and the ads I’ve made for them.
Kinder Campaign
For our Kindergarten Campaign, we launched a series of ads and their variants through Meta, Google, and other sources. We used imagery of our own Legacy Kindergraten students with our illustrated graduation caps, which was a brand asset the creative team started using in 2024. The kindergarten campaign is one of our most important campaigns for enrollment every year, and these ads contributed to our increase in website visits.
Best of Chandler
After receiving our “Best of Chandler” award for best charter network in the area, we decided to launch an advertisement thanking the families in the community who voted for us and simultaneously appealing to the people in the community who hadn’t heard of us. This was our first time launching ads like these, and from the time frame they went live, we saw a significant increase in website visits through this specific ad campaign.
